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Warner Takes DIC’s Trollz Overseas

The classic Troll dolls have had a long journey back into the limelight, and now their new animated home video features are set to go around the world through an exclusive home video distribution agreement between DIC Ent. and Warner Home Video. The five-year deal will see the Warner division distribute a series of nine made-for-video Trollz titles in key territories around the world, with the exception of the U.K., France and Portugal.

Trollz is a contemporary version of the world-famous spiky-haired dolls originally created by Thomas Dam in Denmark more than 50 years ago. This new teenage lifestyle brand revolves around five teenage best friends— Amethyst, Onyx, Sapphire, Topaz and Ruby—who each offers her own unique style in personality, color and fashion. Together, they form the “Magic of The Five,” to ward off bad spells and extol the virtues of friendship and forgiveness.

The first two Trollz titles, Best Friends For Life and Magic of the Five, will begin rolling out overseas in the fourth quarter 2005, with subsequent releases following in 2006. Warner also handles distribution of Trollz productions in the U.S., where Best Friends For Life recently debuted on Disney Channel. That film and Magic of the Five are both available on home video in North America. Nickelodeon International holds exclusive cable, satellite and pay TV rights for DIC’s animated Trollz television series.

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