Those who missed Sony Pictures’ Monster House in 3D the first go-round will have another chance when the studio re-releases the animated feature on 100 screens on October 6. If successful, the second run could be the start of a Halloween tradition, much like Warner Bros.’ annual holiday 3D screenings of Robert Zemeckis’ other performance’capture feature, The Polar Express.
Since its late-July release, Monster House has earned more than $88 million worldwide, just covering its reported $75 million production budget. However, the pic stands to make good on its investment if its 3D business picks up. The Polar Express suffered a weak opening but has gone on to earn more than $300 million worldwide, $60 million of that coming from IMAX 3D venues alone.
Exec produced by Zemeckis and Steven Spielberg, Monster House is the feature directorial debut of UCLA Spotlight Award winner Gil Kenan. The spooky comedy-adventure centers on three kids who venture across the street to a mysterious house that they believe to be alive. The film will be released on DVD in North America on October 24.