Saschka Unseld, director of the Pixar short film The Blue Umbrella, has joined Passion New York as creative director.
In addition to The Blue Umbrella, which screened in front of Monsters University, Unseld worked as a cinematographer on the Pixar features Toy Story 3, Cars 2 and Brave.
Unseld also will work as a commercials director on Passion’s roster.
