Four finalists have been announced for Brand Licensing Europe’s annual License This! competition. Now in its seventh year, the contest offers new, unlicensed creative concepts the chance to break into the global licensing industry. The final round will take place at BLE on October 13, with the four contenders presenting their pitches to a live audience and panel of judges, chaired by LIMA UK’s managing director Kelvyn Gardner.
The finalists include two animated series projects: Super Geek Heroes by David Lawrence Jones, and Chihuahua Hiyaa by Ryan Winchcombe and Chris Berntsen.
The winner will receive a grand prize valued at over 6,000 euro: A fully furnished nine square metre stand at BLE 2017 to bring the property to market; along with LIMA membership for one year and one ticket to the LIMA Licensing Essentials Course & Spring Fling Networking Party in May 2017.
The finalists are:
May The Thoughts Be With You, presented by Charlotte Reed – a book of Charlotte’s own thoughts illustrated with cheerful, fun cartoon characters.
I Like Birds, presented by Stuart Cox – beautiful bird-based greeting cards and designs.
Super Geek Heroes, presented by David Lawrence Jones – animation based on a unique group of nursery school kids with friendly ‘super-powers’ derived from specific development areas of the ‘Early Years Foundation Stage’ (EYFS).
Chihuahua Hiyaa, presented by Ryan Winchcombe and Chris Berntsen – a TV show concept set in the fictional world of West Valley, California following the adventures of five young Chihuahuas.