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Milkshake! Exec Josie Grierson Joins eOne Brands

Josie Grierson has exited her role at Channel 5’s preschool outfit Milkshake! and joined Entertainment One (eOne) as Director of Creative Affairs for the Family & Brands division. She started this month, based in London.

Grierson’s priority will be growing eOne’s Family & Brands development slate, building on the success of top brands like Peppa Pig and PJ Masks. Revenue generated by the division grew by 29% to $97.5 million USD in the first half of 2018.

Prior to joining eOne, Grierson held various positions at Channel 5 before being upped to Production & Program Manager of Milkshake! in 2014, managing all areas of programming from submissions, development and production, to commissions and acquisitions, program delivery and planning. She previously worked in advertising for a video game channel, for which she also occasionally presented.

[Sources: TVKids, Kidscreen]

Peppa Pig
Peppa Pig
Josie Grierson
Josie Grierson
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