9 Story Media Group is launching a new 9 Story hub channel on YouTube and plans for its first branded FAST channel through a new partnership with Cineverse. The channels feature fresh kid-friendly 9 Story branding with a playful ‘9’ mascot and offer some of the company’s most well-known children’s programming. The YouTube channel is now available with FAST channels expected to launch in 2024.
9 Story’s award-winning digital team currently manages over 100 brands across 90 YouTube channels in as many as 16 languages. The new hub channel marks the company’s continued expansion across digital platforms.
The 9 Story channel includes seven seasons each of classic series Barney and Friends and Garfield and Friends, multiple seasons of Angelina Ballerina and Guess How Much I Love You, along with newer shows featuring popular influencers like Let’s Game and Challenge Dan with DanTDM and Andy and the Band with Andy Day. The channel offers a wide selection of animated and live-action programming across almost 1,400 half-hours of content.
“With our robust library of top kids’ brands, and a long history of distributing across all major digital platforms, this is the perfect time to launch our first 9 Story hub channel,” said Natalie Osborne, Chief Strategy Officer. “It’s exciting to see 9 Story become a home that kids and families can trust for quality entertainment.”
The expansion also includes a deal with Cineverse, a global streaming technology and entertainment company, to bring the 9 Story hub into the FAST channel space.
“We’re thrilled to partner with Cineverse to bring 9 Story’s first branded FAST channel to market,” said Elianne Friend, VP Digital & Distribution for 9 Story Media Group. “FAST channels are an important part
of our digital growth strategy and we’re excited to expand our audience and offer access to our rich
catalog.”
“These legendary properties are ideal for the streaming market, where cross-generational viewers want
to revisit and indulge in their all-time favorite characters. It also allows Cineverse to meet the needs
of audiences and platform partners through our expanding focus on premium content brands with
established fan bases,” said Marc Rashba, Executive Vice President of Partnerships at Cineverse.
