PGS Entertainment in partnership with The Smiley Company have announced Mini Smiley, a new animated sing-along series based on the Original Smiley. Blending education and entertainment, the show uses 3D animation and songs sung by kids, for kids, to bring the Smiley logo i to life in a brightly colored world.
Mini Smiley’s songs explore key developmental themes that build on Smiley’s key ethos of promoting happiness and positivity, including friendship, love, kindness, courage and curiosity alongside the magic of our world. These engaging melodies aim to teach and inspire, fostering emotional and social growth in a fun, relatable way.
The series is animated by multi-award-winning studio Blue Spirit. The music for Mini Smiley is a collaborative effort written and composed by PGS Ent. Co-Founder Philippe Soutter and John Mamann, whose notable works include tracks for Justin Bieber, Jason Derulo and J-Lo. Additionally, Mini Smiley marks the debut of Arpad as a singer.
“We’re thrilled to bring Mini Smiley to young audiences around the world,” said Soutter. “This series is a perfect blend of PGS’s expertise in creating engaging content for kids and The Smiley Company’s success in consumer products. Mini Smiley is set to become a household favorite, offering not just entertainment but meaningful experiences for families.”
Applying its lifestyle brand expertise, The Smiley Company will oversee consumer products activities for the new show.
“Smiley has brought happiness to generations of kids and adults alike for the past 50 years and we are so happy to be able to bring the brand to life in a whole new way with Mini Smiley,” said Nicolas Loufrani, CEO & Creative Lead, The Smiley Company. “PGS has spun their magic to create beautiful and engaging animation & original music which will captivate audiences the world over.”
The first episode of Mini Smiley launched on February 21. Fans can follow the series on its official YouTube channel and social media at @minismileyworld.
Win 'The Art of DreamWorks Dog Man'! 
