Genius Brands International has named PBS Distribution as the home entertainment licensing partner for the award-winning Baby Genius library, which boasts more than 500 songs and 125 music videos, as well as new content in the works.
Earlier this year, Genius Brands unveiled fresh updates to the brand’s signature characters, designed by artist Todd Goldman, as part of an overall re-launch of the property which included new designs, products and entertainment elements. Genius expects to dramatically increase distribution and retail sales of the evergreen Baby Genius content through the PBS partnership.
