The 20th anniversary celebrations for The Powerpuff Girls continue, with Cartoon Network announcing a collaboration with Polish handbag designer Sabrina Pilewicz. This latest episode in the fight against fashion crime is part of a raft of team-ups between CN and high profile designers across EMEA.
SP x Powerpuff Girls is Pilewicz’s first deal with Cartoon Network. The line of stylish leather handbags features three different styles, each one reflecting the individual characteristics and personality traits of Townsville’s superheroic trio. The range is being promoted with the slogan “What is your superpower?” Poland’s Next Top Model finalist Karolina Pisarek is on board as the ambassador for the collection and the face of the launch campaign.
Blossom features on the #wisdombag with the design inspired the character’s is curious nature, love of learning and goal-oriented approach to life. Bubbles appears on the #energybag with a design that reminds us to have fun and seek joy in life. And Buttercup, the most valiant of The Powerpuff Girls, can be found on the #powerbag with a design that aims to inspire women to take on new challenges, have courage and be aspirational.
“We’re very proud to be announcing another great fashion collaboration for The Powerpuff Girls in EMEA, as part of our continued celebration of the brand’s 20th anniversary, and to be building on our reputation for partnering with really unique, high-end designers that have a shared DNA with PPG,” said Leila Loumi, Licensing Director, Fashion & Home, Cartoon Network Enterprises EMEA. “Sabrina Pilewicz is a young, independent designer who, through her own strength and determination, has built a brand led by women for women. The fantastic handbag collection she’s created inspired by our superhero trio is the perfect embodiment of that with a big injection of fun too!”
The SP x POWERPUFF GIRLS collection is now available at the Sabrina Pilewicz boutique at ul. Kopernika 11/1 in Warsaw and on www.sabrinapilewicz.com.