DIC Ent. has launched www.kewlcartoons.com, a new online streaming video channel dedicated to new and classic cartoons for families and children from DIC’s extensive library of more than 3,000 half-hours of programming. DIC has also named Frederic Soulie to the newly created position of head of interactive. Reporting to DIC president and COO Jeffrey Edell, he will be charged with managing the company’s network of sites.
Kids can go to kewlcartoons.com and watch free streams of such animated shows as Dino Squad, Inspector Gadget, The Littles and Liberty’s Kids, as well as live-action series including Cake. Designed to work for both PC and Mac users, the web community also features imkewl chat and games, and serves as a portal to other DIC sites, including Kewlopolis.com, DinoSquad.com, Horseland.com, MommyAndMe.com and Trollz.com. Also accessible through the site are kewlmag.com, a partner in the kewlcartoons.com network, and DIC Ent.’s newly re-designed corporate site, www.dicentertainment.com.
Throughout the year, kewlcartoons.com will grow substantially with the launch of new property sites for DIC brands including Eloise, Beginner’s Bible and Inspector Gadget, which celebrates its 25th anniversary this year. The site will also add hundreds of hours of DIC programming. DIC hopes the web destination will attract more than 700,000 kids and yield more than 150 million pages views each month.
Prior to joining DIC as senior director of corporate and strategic planning, Soulie served as manager of strategic planning at Intermix Media Inc., the publicly traded parent company of MySpace. Working with Edell, who formerly served as chairman of Intermix Media, Soulie was actively involved in the company’s mergers and acquisitions. He also developed post-acquisition integration strategies for five successful acquisitions, and managed successful online properties including dating websites.
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