Laura Clunie is the Senior Vice President of Development, Current Series & Feature Film at Spin Master Entertainment, a leading global children’s entertainment company.
In her role she oversees the creative strategy for long-form, short-form, and feature film projects while driving the development of new intellectual properties (IP) across Spin Master’s diverse portfolio.
Laura also serves as a Producer, leading the creative on greenlit theatrical and long-form content. In her near decade at Spin Master, Laura has led the creative vision for the hit preschool series PAW Patrol, producing the franchise’s feature films, PAW Patrol: The Movie (August 2021) and PAW Patrol: The Mighty Movie (September 2023), with a third movie set for theatrical release in July 2026. Additionally, she is currently overseeing and directing creative for Unicorn Academy, a fantasy-adventure series on Netflix and Vida the Vet, an animated children’s series airing on major broadcasters worldwide. Laura has a rich background of developing children’s programming. Before joining Spin Master, she served as Vice President of Creative Affairs at eOne Family, overseeing all creative initiatives for global hit properties Peppa Pig, PJ Masks and Ben & Holly’s Little Kingdom. She also served as a Producer for Chorion LTD (now Silvergate Media) in London, England (Noddy, Olivia The Pig, Famous Five). Laura holds a Bachelor of Arts from Concordia University and a Masters of Film Studies from University College Dublin.
Animated shows and movies based on popular toy properties are hotter than ever. With development execs looking for tried and true properties to draw in audiences worldwide, we have seen a new wave of hot toons featuring familiar toy brands front and center. What are some of the challenges and rewards of launching new toycentric animated shows? How are some of the key players in this rewarding field shaping the new landscape of animated projects? And what are the main trends in this growing landscape? Join our panel of experts for a deep dive into these and other key topics related to this evergreen subject.