Rob David is a dynamic showrunner, executive producer, and creative development leader who crafts captivating kids and family content for industry giants like Netflix, Disney, Nickelodeon, PBS Kids, DC Comics, Dark Horse, and Scholastic. A graduate of Columbia University where he honed his philosophy chops, Rob has embarked on a career as a meaningful storyteller across film, television, publishing, and games by expertly guiding teams from inception to execution.
His writing spans the spectrum from side-splitting comedies, to pulse-pounding action-adventures, to heartwarming preschool series, as exemplified by his contributions to the Teenage Mutant Ninja Turtles 25th anniversary celebration and Nick Jr.’s Wow! Wow! Wubbzy! In comic books, he garnered critical acclaim for his work on the epic He-Man: The Eternity War, published by DC Comics.
As Vice President Creative and an Executive Producer at Mattel Television Studios, Rob oversees animation for beloved classics such as UNO and Magic 8 Ball. He developed and ran the 2021 Netflix animated series He-Man and the Masters of the Universe; co-developed 2021’s Masters of the Universe: Revelation and its 2024 sequel series, Masters of the Universe: Revolution. Rob's latest endeavor, the adrenaline-pumping Hot Wheels Let's Race which he co-created, developed and Executive Produced ignited the imaginations of audiences everywhere on Netflix. His passion is spinning tales that resonate with the young and the young at heart.
Animated shows and movies based on popular toy properties are hotter than ever. With development execs looking for tried and true properties to draw in audiences worldwide, we have seen a new wave of hot toons featuring familiar toy brands front and center. What are some of the challenges and rewards of launching new toycentric animated shows? How are some of the key players in this rewarding field shaping the new landscape of animated projects? And what are the main trends in this growing landscape? Join our panel of experts for a deep dive into these and other key topics related to this evergreen subject.