Sadaf Cohen Muncy

Sadaf Cohen Muncy is the Head of Development and Production at HappyNest, a first-of-its-kind independent production company focused on helping artists and creators launch their next kids and family, animated franchises. A 20-year veteran of the entertainment industry, Muncy works with creators to build and monetize their passion projects, creating new worlds of unforgettable characters and shows, that shape and influence audiences worldwide.

Muncy joined HappyNest from MGA Entertainment, where she served as Vice President of Entertainment and Executive Producer. During her tenure at MGA Entertainment, Muncy built their entertainment division from the ground up, developing and producing live-action, animation, and stop motion content for all MGA brands, including the #1 girls brand L.O.L. Surprise!, Rainbow High, Bratz, Project Mc2, Little Tikes, and Lalaloopsy. Under her leadership, the L.O.L. Surprise! YouTube Channel grew to over 1 billion views and contributed to MGA’s $5 billion+ in annual revenue.

Prior to her position with MGA Entertainment, Muncy was Manager and Producer at John Doze Studios, where she was instrumental in the development and production of multiple projects, including Jim Henson’s Pajanimals, The Ghouligans, and Pet Alien.

Muncy commenced her career in the kids and family space as Director of Development and Production for Television Series at Saban Entertainment/Fox Family Studios, where she developed and produced live-action series for Fox Family Channel and Fox Kids.

Muncy holds a Bachelor of Arts in Near Eastern Languages and Cultures from the University of California, Los Angeles.